CASE
STUDY
/04
Hi, we are Chilli.
We are a public relations and digital marketing agency based in Yangon, Myanmar. With international experience and specialised local knowledge, we’ve helped a range of top brands hit the ground running.
SERVICES
Digital Marketing
We bring the heat to digital campaigns—planning and integration, content development, community management, media buying, influencer management, data and reporting.
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SERVICES
Social Media Listening
We listen to conversations online, interpret data and formulate analytic reports that help clients understand their audiences and how to serve them better.
SERVICES
Public Relations
Just as chilli is fiery, so is our passion to deliver storytelling that brings prominence to our clients and what they do to make a difference.
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SERVICES
Branding and Web Development
You see an idea, we see a brand. Together, we will build a name that sets you apart, and supercharge it with a digital presence that your brand deserves.
01
KBZ Bank
02
SHARK
03
DKT International
04
Grab
05
Super
06
Prudential
07
Mie Sedaap
08
Myanmar Credit Bureau
09
Myanmar Cycling Federation & MSP CAT
10
AFF Suzuki Cup
WORK
OUR CLIENTS
These are some of the international and local brands who have trusted us to bring our ideas to life.
VIEW Case studies
Since 2018, we have managed external media communications for KBZ Bank, Myanmar’s largest privately-owned bank.
Our work for KBZ Bank covers marketing initiatives, corporate reputation building activities, issues management and projects such as promoting KBZPay, Myanmar’s leading mobile wallet, to local audiences.
Energy
Drink
Through our work with SHARK Energy Drink since 2019, we have executed on some of the country’s most popular social media campaigns including ‘Dance with SHARK’ and ‘SHARK Pa Dal Kaw (Galingale).
Our digital marketing efforts support the brand’s promotion and sampling activities, as well as programmes to support communities.
International
(Myanmar)
Together with DKT International Myanmar, we worked on growing awareness about modern contraceptive methods.
We ran a workshop about Lydia Implanex II, the most affordable contraceptive implant to be launched in the country and supported the launch of the Sexual Knowledge, Attitudes, and Practices (KAP) Survey in Myanmar in 2019.
Since supporting the launch of Grab in Yangon in 2017, we continue to journey with the technology company to promote their ride-hailing, food delivery and grocery delivery services.
Over recent years, we supported Grab with their service expansion to key cities in the country and developed communications around various initiatives to drive social impact.
With a presence in Myanmar spanning decades, consumers across the country have come to love Super’s coffee, cereal and lemon tea products.
We manage the social media and digital marketing activities of the brand, driving top-of-mind awareness and preference among consumers.
Prudential Myanmar which offers life insurance products and solutions to the people of Myanmar to meet their long-term protection and savings needs.
From brand and marketing campaigns, to CSR and financial literacy initiatives, our communications work supports Prudential Myanmar’s goal of being the leading insurance provider in the country.
Supreme
Since the launch of Mie Sedaap Supreme in Myanmar in 2018, we have executed on various digital marketing campaigns to build the brand into one of the most popular instant noodle choices for consumers in Myanmar.
We continue to secure one of the highest levels of social media engagements for the brand in the instant noodle category.
Credit
Bureau
The Myanmar Credit Bureau Limited (MMCB) launched its services in end-2020 to support financial institutions, consumers and the country’s economic development.
We managed media engagement and communications for MMCB during its launch phase, securing one of the highest volumes of news coverage for a launch campaign in the country.
Cycling
Federation
& MSP CAT
With extensive experience in communications around sports, we have supported MSP CAT and the Myanmar Cycling Federation on various cycling events.
They include the first ever regional Criterium Bike Race in Mandalay in 2018, the first Yangon Criterium Bike Race in 2019 and the 61st National Cycling Championship in Nay Pyi Taw and Mandalay in 2019.
Let's Chat
Contact
+959 95428 5009Address
3rd Floor, No.89 (B), Shwegondaing Road, Bahan Township, Yangon
(next to Chinese 47 Restaurant)
